Freelance · Web
Cellar Twenty One
A collection-focused site for rare Dom Pérignon vintages.
Role: Designer and developer
- Shopify
- React
- Content SEO
- Responsive design
Overview
Cellar Twenty One is a specialist vintage champagne platform focused on rare Dom Pérignon collections. I built a site that pairs strong visual storytelling with detailed vintage information, collection browsing, and a private path to enquire.
What I built
- Designed and built the responsive website with a restrained visual language for the collection.
- Created vintage browsing and detail views that make each bottle's story easier to explore.
- Developed the private enquiry path and content about provenance and bonded storage.
A collection by year
A vintage chronology connects the years to individual bottle details and the story behind each release.
Provenance and storage
Dedicated pages explain where bottles come from and how bonded storage protects a collection.
Private access
The enquiry path gives serious collectors a direct way to begin a conversation with the team.
Explore the site
Select a screenshot to view it larger.
Vintages · 1 of 2
Bonded storage · 1 of 2
See it in motion
A walkthrough of the vintage collection and the website experience.
Watch on YouTube (opens in a new tab)Outcome
The finished site lets collectors explore historic and recent vintages, understand provenance and bonded storage, and request private access when they are ready to speak with the team.
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